FPP has moved the Australian pavilions online for 2021. Supported by Austrade, the Study Australia Pavilions will be featured at three FPP Virtual Fairs.
Chat with students interested in continuing their studies with Australian institutions; the Virtual Fairs will reach students in over a thousand cities and towns across Latin America.
Countries include: Brazil, Mexico, Colombia, Peru, Chile, Argentina, Ecuador, Panama, Paraguay, Peru, Uruguay, Venezuela and more.
FPP has organised over one hundred online events, after first introducing Virtual Fairs as a student recruitment option in 2012 using a 3rd party platform. Then, after two years of development, we launched our own Virtual Fair platform in 2017, which has since welcomed hundreds of institutions and thousands of students.
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About the Virtual Fairs
FPP's virtual platform is very user friendly for both students and exhibitors, it was designed and developed specifically for the international education sector.
Exhibitors have the option to chat with students via integrated chat, voice and video.
Before the Fair, you will be able to set up your booth in four easy steps.
1. Add representatives to your booth.
2. Select a booth template that best suits your institution.
3. Add your logo and two images to brand your booth.
4. Add videos, brochures and photos.
Watch a demo of FPP’s Virtual Fair platform here.
Study Australia Pavilions
When students enter the Virtual Fair one of the ways they can search for exhibitors is by selecting the Pavilions tab. Here they can choose from Undergraduate, Postgraduate, VET, Language and High School. You will appear in the Study Australia Pavilion as well any other Pavilion your institution offers a course of that level.
See how students navigate the platform here
Marketing to students
FPP has been organising education Fairs throughout Latin America since 2001 and Virtual Fairs since 2012. We have a dedicated student-facing team that engages with students throughout the year on social media, Youtube and presenting Live Sessions.
For each Virtual Fair, the team develops marketing campaigns and strategies to promote the event and exhibitors. FPP also has an extensive, ever-increasing, database of students within Latin America and these students are also invited to attend our events.
Two event websites for each Virtual Fair
1 The Student World website where all exhibitors that are attending the Fair are listed, including Australian institutions. Students will access more information about the Fairs and register here.
2 Study Australia website, listing the benefits of an Australian education. Only Australian providers will be promoted on this website and students will also be able to register here.
Our marketing team will launch specific campaigns to promote Australia and drive students to the Study Australia website.
Study Australia Webinars
One week before each Virtual Fair, Austrade will present a webinar to students promoting the benefits of an Australia education. We will also encourage students that attend the webinar to enter the Australian Pavilion and visit institutions to access more information and chat with the Australian institutions.
Attend the Study Australia Pavilions in 4 easy steps:
1. Register
2. Set-up your booth
3. Up to 5 representatives can be online for the 4-hour Virtual Fair to meet and chat with students
4. Receive the contact details of all the students that enter your booth and follow up